Protection of the Family
The Issue
Over the past few years, a troubling new trend at the international human rights level is being observed, where discourses on ‘protecting the family’ are being employed to defend violations committed against family members, to bolster and justify impunity, and to restrict equal rights within and to family life.
The campaign to "Protect the Family" is driven by ultra-conservative efforts to impose "traditional" and patriarchal interpretations of the family, and to move rights out of the hands of family members and into the institution of ‘the family’.
“Protection of the Family” efforts stem from:
- rising traditionalism,
- rising cultural, social and religious conservatism and
- sentiment hostile to women’s human rights, sexual rights, child rights and the rights of persons with non-normative gender identities and sexual orientations.
Since 2014, a group of states have been operating as a bloc in human rights spaces under the name “Group of Friends of the Family”, and resolutions on “Protection of the Family” have been successfully passed every year since 2014.
This agenda has spread beyond the Human Rights Council. We have seen regressive language on “the family” being introduced at the Commission on the Status of Women, and attempts made to introduce it in negotiations on the Sustainable Development Goals.
Our Approach
AWID works with partners and allies to jointly resist “Protection of the Family” and other regressive agendas, and to uphold the universality of human rights.
In response to the increased influence of regressive actors in human rights spaces, AWID joined allies to form the Observatory on the Universality of Rights (OURs). OURs is a collaborative project that monitors, analyzes, and shares information on anti-rights initiatives like “Protection of the Family”.
Rights at Risk, the first OURs report, charts a map of the actors making up the global anti-rights lobby, identifies their key discourses and strategies, and the effect they are having on our human rights.
The report outlines “Protection of the Family” as an agenda that has fostered collaboration across a broad range of regressive actors at the UN. It describes it as: “a strategic framework that houses “multiple patriarchal and anti-rights positions, where the framework, in turn, aims to justify and institutionalize these positions.”

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1. Gather your resources
This section highlights key resources recommended by AWID so you can conduct your own WITM research.
In this section
People needed
- 1 or more person(s) to lead overall implementation of research methodology and ensure all key pieces are on track (Sections 2-11)
- 1 or more person(s) to conceptualize the key research objectives and guiding questions
- 1 or more person(s) to refine and conduct the research methodology, including collecting data
- 1 or more person(s) to conduct relevant qualitative and quantitative analysis of collected data
- 1 or more person(s) to document and package research findings for desired audience(s)
- 1 or more person(s) to serve as an editor to your final products
- 1 or more person(s) to conduct outreach to spread the word about your survey and advocacy using your research results
Potential expenses
- Staff and/or consultant salaries
- Data analysis software if conducting analysis of large dataset in-house. Options:
- SPSS
- Stata
- R (this is free) - Cost of producing publications and research products
- If desired, incentive prize that survey participants can win if they complete the survey
- If desired, incentives to offer your advisors
Estimated time
- For research process: 6 to 18 months, depending on size of dataset(s) and staff capacity
- For advocacy: 1-2 years, as determined by your organizational goals
Resources needed
- List of advisor organizations, donors and activists
- List of online spaces and events/networks to distribute your survey and present your survey results
- List of donors, activists, and women’s rights organizations to interview
- Prepared interview questions
- List of publication sources to use for desk research
Resources available
- Sample 1 of Research Framing
- Sample 2 of Research Framing
- Example: 2011 WITM Global Survey
- Sample WITM Global Survey
- Sample letter to grantmakers requesting access to databases
- AWID Sample Interview Questions: Donors
- AWID Sample Interview Questions: Activists & Women’s Rights Organizations
- Sample Advocacy Plan
Online tools
- Survey Monkey: Free
- Survey Gizmo: Converts to SPSS for analysis very easily
- Tutorial: Gentle Introduction to Cleaning Data
- Visualization Tools
- “Ready to Go?” Worksheet
Once you gather these resources, you can estimate the costs for your research using our “Ready to Go? Worksheet”
Previous step
Next step

Previous step
Next step
The Ready to Go? Worksheet helps you estimate resources, staff and budget needed for your research
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5. Conduct interviews
Interviews produce in-depth information that you cannot easily obtain from surveys. While surveys focuses mainly on quantifiable data and closed questions, interviews allow for expert opinions from activists and donors, and open-ended questions which can provide context to survey data results.
In this section
- General tips
1. Before conducting your interviews
2. During the interviews- Specialized interviews
1. Donor interviews
2. Women’s rights organizations and activists interviews- Preliminary findings
General tips
1. Before conducting your interviews
Send the interviewees a concept note with your objectives for the interview and for your overall research, as well as a list of questions.
This allows them to prepare answers for more complicated questions and look up information that they may not have immediately on hand.
2. During the interviews
- You can conduct interviews while your survey is running, in order to save time.
- Try to keep your interviews as consistent as possible in order to facilitate systematic analysis of results. This means asking the same questions. Coding identical responses to each question will allow you to uncover hidden trends.
- The interviews can also be used to flesh out some of the survey findings
Do not base your questions on assumptions about your interviewees’ knowledge.
Instead, first clarify what they know – this will reveal information as well.
- DON’T: “Given the current funding trends in Switzerland, do you know of any opportunities for collaboration? This question assumes that the interviewee knows current funding trends and that their understanding of funding trends matches yours.
- DO: First ask “What is your understanding of current funding trends in Switzerland?”, followed by “Do you know of any opportunities for collaboration?” This will reveal what their understanding is, giving you even more information than the first question.
Specialized interviews
1. Donor interviews
Interviews with donors will allow you to build deeper relationships with them, which will be useful when you conduct post-research advocacy. They will also provide you with deeper insight into funders’ decision-making processes.
Suggested topics of focus for donor interviews:
- What are their funding priorities? Why and how did they select those priorities? For example, why do they choose project-funding over core support or vice versa?
- What are annual amounts allocated to the advancement of women’s human rights? This will strengthen overall reliability of data collected.
- Have they noticed any funding trends, and what do they believe are the origins and politics behind these trends?
- What is their theory of social change and how does that impact their relationships with women’s rights organizations?
View samples of donor interviews
2. Women’s rights organizations and activists interviews
Interviews with women’s rights organizations and activists will provide you with insight into their on-the-ground realities. Again, these interviews will allow you to build deeper relationships that can be incorporated into your advocacy, particularly to encourage collaboration between donors and activists.
Suggested topics of focus for women’s rights organizations and activist interviews:
- Long-term funding priority trends noted by women’s organizations and their impact.
- Successful examples of feminist and collaborative resource mobilization strategies that build strong and complementary movements.
- “Making the case” for why it is important to support women’s organizations and organizing.
- How different actors understand the social change process and their role in advancing/achieving gender equality and women’s rights.
View samples of women’s organizations and activists interviews
Preliminary findings
Through the course of your WITM research, we recommend analyzing your preliminary findings. Presenting your preliminary findings opens up opportunities to conduct more interviews and get feedback on your research process and initial results. This feedback can be incorporated into your final research.
AWID conducts “WITM convenings” to share preliminary results of survey data and interviews. These gatherings allow participants (activists, women’s rights organizations, and donors) to debate and discuss the results, clarifying the context, creating more ownership amongst members of the movement, and providing more input for final research.
For example, the Resource Mobilization Hub for Indigenous Women’s Rights at the World Summit on Indigenous Philanthropy was used as a space to debut preliminary results.
Previous step
4. Collect and analyze your data
Next step

Estimated time:
• 1.5 - 3 months
People needed:
• 1 or more research person(s)
Resources needed:
• List of donors and women’s rights organizations and activists to interview
• Prepared interview questions
• Concept Note (You can use the research framing you created in the “Frame your research” section)
Resources available:
• AWID Sample Interview Questions: Donors
• AWID Sample Interview Questions: Activists & Women’s Rights Organizations
Previous step
4. Collect and analyze your data
Next step
Ready to Go? Worksheet
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- GLOBAL Y DIVERSA: Reflexiona acerca de las realidades de la dotación de recursos entre las organizaciones feministas a escala mundial y desglosada por regiones.
- CONTEXTUALIZADA: Se centra en las voces, perspectivas y experiencias de los movimientos feministas en toda su riqueza, audacia y diversidad, en sus respectivos contextos.
- DE CREACIÓN CONJUNTA: Desarrollada y puesta a prueba en consulta estrecha con lxs afiliadxs y movimientos aliados de AWID.
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- PLURILINGÜE: Disponible en árabe, español, francés, inglés, portugués y ruso.
- CONFIDENCIAL: Damos prioridad a tu privacidad y anonimato. En ningún caso, AWID divulgará información acerca de una organización en particular ni exhibirá información que permita identificar a una organización por su ubicación o características. Los detalles de nuestra política de privacidad se encuentran disponibles aquí.
- ACCESIBLE: Es accesible a personas con distinto grado de capacidades auditivas, de movilidad, visuales y cognitivas, y responderla toma aproximadamente 30 minutos.
- REPLICABLE: Es susceptible de ser replicada por los movimientos en sus respectivos contextos; las herramientas y los conjuntos de datos de la encuesta estarán disponibles al público como forma de apoyar una mayor investigación y la promoción colectiva.
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¡Gracias por haber sido parte del Foro AWID 2016!
AWID agradece enormemente a todxs ustedes que han compartido con nosotrxs estos últimos cuatro días de aprendizaje, celebraciones, ideaciones, sueños y la construcción conjunta de nuestros futuros feministas en el Foro AWID 2016.
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With up to 2,500 participants on-site and 3,000 virtual/hybrid participants, it will be the largest AWID Forum ever. We envision multiple spaces for meaningful connection, learning, exchange, strategic conversations, healing and celebration. It is the first time we gather in this space since the pandemic, and we can’t wait.